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  • Benefits Of Facebook Advertising & Marketing For Your Business

    May 18, 2013
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  • Social media has come a long way as an effective advertising tool to market your business. It increases your traffic, creates customer loyalty, and generates more sales and leads over time. Hence, if you are not investing in social media marketing, you are losing a lot of your clients to your competition. Facebook is considered the King Of Social Media for very good reason. In fact, a vast majority of businesses use Facebook as their main social media platform to promote their business. This post offers information on some of the most important benefits of Facebook advertising & marketing for your business.

    Facebook is too huge for any size of business to ignore in this day and age. If you are not using Facebook advertising & marketing for your business, you are leaving money on the table. And, your competition is taking full advantage of the fact that you are not on Facebook as of yet. This is why you shouldn’t delay investing in an effective Facebook marketing campaign right now. You should create a Facebook Page for your business ASAP. In fact, more than 40 million businesses already have a Facebook Page. Facebook is where your future clients hang out. The average American citizen spends more than 40 minutes a day on Facebook and they share & like content on the social media platform. Facebook users like more than 4.1 million posts every minute. Yet, Facebook has only 2 million active advertisers. This means there is huge potential for your business to advertise on Facebook.

    The latest statistics show that more than 1.5 billion users log onto Facebook every month while another 1.3 billion use it on their mobile devices. Can you see the potential on Facebook? In fact, it can help take your business to the next level within the shortest possible time frame. Facebook advertising helps attract highly targeted traffic to your business. These clients are already searching for your product or service. Hence, Facebook can help improve the brand awareness and sales conversions of your business unlike any other advertising source out there.

    Facebook advertising is much more targeted than you realize. You can target your customers with Facebook ads by location, age, demographics, gender, connections, behavior, and interests. You get to tap into recent purchase behavior to get a better idea of how you should create and target your ads. The Facebook Remarketing feature is the latest technique to grow your business with Facebook ads. In fact, Remarketing is a kind of technology that will show your ads to clients after they have visited your website or given you their email addresses. If you plan to turn your visitors into leads and sales, you should definitely invest in an effective Facebook marketing campaign. It will help take your business to the next level within the shortest possible time frame.

    The aforementioned post offers information on the benefits of Facebook marketing for your business.